5 Elementary Mistakes that a Logo Design Company Makes

In this 21st century, everyone has witnessed the emergence of a new superpower- the World Wide Web. Most of the people are using this source on a regular basis, it becomes very important for business purpose, both small and big, across the globe. Similarly, a logo is one of the imperative things for distinguishing organizations from each other. Even though, many companies have made an amazing reputation with the help of an exceptional logo design.

To save you from some main bangs and bumps in the design procedure, we have enclosed in this blog 5 of the major mistakes that logo designers do.

1. Relying too much on Trends

In this digital era, designing industry is booming day by day through diverse design trends. Many times, most of the logo design companies in India make the mistake of creating a logo based on the latest trends. As we know, a company's logo reflects the company aim and purpose. With the blend of latest trend and company's purpose, the logo can be designed perfectly.

2. Poor Colour Selection

This is the most elementary mistake that designers often do, they randomly select colors for the logo and some cannot forget to add colors. Comprehending the strategy behind colors is essential to design an exceptional logo. As a designer, you require to select colors that boom with the purpose and core message of the brand.

3. Wrong use of Typefaces
An excellent typeface can make a logo design look unforgettable likewise a terrible typeface can make it look amateur. While designing a logo for creative flyer design, a logo designer requires to make an astute decision when it comes to selecting a typeface, use of numerous typefaces in a single logotype requires to be avoided for the best outcome.

4. Use of Raster Images

Another error done by logo designers is creating logos using raster images. The disadvantage of designing in raster images is, they cannot be extended to any size. Raster images are developed of pixels and scaling to various sizes makes the image blur or noticeably affects the excellence of the logo.

5. Plagiarism

This is one of the major mistakes that a logo designer can make but unfortunately, it is becoming too familiar these days. Any expert designer comprehends the significance of an original and exceptional logo design but most of the designers copy and steal the idea from others work. Moreover, plagiarism can also affect the brand reputation and can cause some legal actions also.